Monthly Archives: January 2015

Why Pay More for Experience and Advanced Degrees?

Incentives are a powerful motivator of human behavior.  And because they are so powerful, we both use and encounter incentives almost daily.  Our email in-boxes are filled with incentives to shop right now (“save 50% today only”).  Governments have established “sin taxes” to discourage the use of alcohol and tobacco.   And as parents we use all kinds of incentives to encourage the right behavior in our children (not all of which are effective!) Continue reading